zipfs law has been around for a while, but since the ww web it seems even weirder. watch this if you have 10 minutes.

https://www.youtube.com/watch?v=fCn8zs912OE

Amazing

well 20 mins actually.

And since the vid came out the word QUIZACIOUSLY has enjoyed a bit of a higher profile than before lol

well I found it interesting. :)

I've come across several things like this in my life. Mathematical "coincidences" that no one is sure of why they exist.

The most obvious answer to go for, is a variation (in spirit at least) on the idea that to a person who only knows about hammers, every problem can look like a nail. That the coincidence is due to the fundamental structure of the universe itself. Or to the tools we use to inspect the universe.

Or perhaps the idea "it is what it is," runs deeper than it looks like.

It's a very intriguing fact that such a seemingly universal empirical observation seems so consistent.

I didn't like some of the proposed explanations in the video. Especially attributing word usage rates to general human laziness.

If anything, I myself would suspect that the reason for this, has to do with the nature of time as humans experience and deal with it. Or maybe it's a reflection of our ability to perceive.